phrase
Strike While the Iron Is Hot
Act while the moment is right — the blacksmith's proverb of opportunism.
Origin
Recorded in English from Chaucer's *Tale of Melibee* (c. 1386): 'Right so as whil that Iren is hoot, men sholden smyte.' From the literal practice of forging — iron can only be shaped while glowing, and cools fast. Equivalents exist in nearly every European language.
Modern usage
Used at every momentary window — closing a deal while the buyer is enthusiastic, asking for a raise after a big win, marketing during a viral moment. Standard advice in sales training, dating coaching, and political campaign timing. The opposite-direction proverb to [[look-before-you-leap]].
Tags
timing
opportunity
chaucer
proverb